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Isha Foundation’s event raises awareness of plastic pollution

July 2018
Isha Foundation’s event raises awareness of plastic pollution


(Left) Kids in Atlanta show show what not to do, and what to do, to help stop plastic pollution!

Plastic pollution has become one of the biggest environmental challenges of our time. Although the invention of plastic has revolutionized the packaging of goods, its misuse has had a catastrophic impact on the environment. Whether it is a bottled soft drink, a bag from the supermarket, or a spoon in a coffee shop, single-use plastic has become embedded in our daily lives. Statistics show that there will be more plastic in the oceans than fish by 2050. There is a dire need to change the future and we each need to play our part.

Sadhguru is a yogi, visionary, and founder of Isha Foundation, an international nonprofit organization dedicated to environment initiatives, well-being, and global harmony. He has been an influential voice at major global forums including the United Nations and the World Economic Forum, addressing issues as diverse as environmental issues, socioeconomic development, leadership, and spirituality. In the Fall of 2017, Sadhguru initiated Rally for Rivers, which began as a nationwide awareness campaign for the revitalization of rivers in India. Within one month, the movement received an overwhelming response of over 160 million people and grew to become a global campaign resulting in actual sustainable and long-term policy changes with government policy holders, to revitalize India’s severely depleted rivers.

The United Nations Environment Program recognized Sadhguru’s contribution towards environmental initiatives and invited him to speak with its Director, Erik Solheim, for the UN event on World Environment Day, June 5th.



(Left) Atlanta volunteers prepare their message…

Awareness events were held in over 400 locations globally, including 40 cities, with over 50 events in the U.S. and Canada.

In Atlanta, a #BeatPlasticPollution awareness event organized by Isha volunteers was held at Centennial Olympic Park on June 2. Each volunteer and supporter there felt passionately about the environmental havoc caused by single-use plastic and called for urgent action to ban it.

To show ongoing commitment and support to this cause, Isha Foundation will phase out its use of single-use plastic by the next World Environment Day (2019). All centers in North America have already stopped using single-use disposables and have switched to stainless steel silverware for their average 80,000 meals. Copper bottles and stainless steel ware are available in Isha's online and on-ground retail stores.

Isha Foundation invites everyone to join hands to bring the change needed to save all life on our planet. Anyone can share their ideas, photos, and creative solutions on twitter.com/IshaUSAand facebook.com/IshaUSA by tagging #Sadhguru #BeatPlasticPollution #WorldEnvironmentDay. Organizations that would like to partner with Isha Foundation can write to WED@ishausa.org


(Left) Children and animals die because of plastic bags.



Atlanta Isha volunteers show how it's done! #Beatplasticpollution

Website Bonus Feature

1) Solution for Plastic Pollution | Sadhguru 2018
Published on Jun 3, 2018
Sadhguru talks about plastic pollution, and how to solve it. He says, Plastic is a great material, however it has become one of the most serious ecological concerns.

2) Beat Plastic Pollution by Isha Foundation | World Environment Day
in 3 languages

3) Tik Tik Plastic - #BeatPlasticPollution Anthem | Bhamla Foundation | Beat Plastic Pollution
Sony Music India
Published on Jun 1, 2018
#BeatPlasticPollution Anthem
Introducing World Environment Day special #BeatPlasticPollution Anthem by Bhamla Foundation.
Featuring - Shaan, Shiamak Davar, Sonu Nigam, Sunidhi Chauhan, Ayushmann Khurana, Kanika Kapoor, Shankar Mahadevan, Armaan Malik, Shekhar Ravjiani and Neeti Mohan.

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